GrainCraft

AD CAMPAIGN AND TRADE SHOW DESIGN

Grain Craft is the nation’s largest independent flour milling company. By combining personal service and dependability, their heritage of exceptional service goes back over 100 years.

The Grain Craft ad campaign from 2018 through 2019 used the contrast of bright whites and colors against dark backgrounds to showcase the company’s many flours and the products that the flours make. The ads were in showcased in many baker specific publications such as, Baking Business and Milling and Baking News. In these publications, the dark backgrounds and high contrast stood out against the sanitized, colorless competitor ads.

Creative Director: Paul Rustand; Writing: Jacob Biba; Photography: Dotson Commercial

ALL PROJECTS